Eco-Friendly Fashion Bags

Empowering Indians with sustainable jute and cotton bags.

Eco-Friendly Fashion Bags

Empowering Indians with sustainable jute and cotton bags.

What we do

Shaktiuday makes 100% eco-friendly cotton and jute bags. It replaces plastic bags to protect our environment from harm.

Shaktiuday adds value by cutting plastic waste and teaching people to use green bags daily. This helps keep soil, water, and air clean for future generations.

It gives jobs and skills to over 350 poor women often seen as useless or just cooks and caregivers. Shaktiuday proves their strength, helps them support families, and builds their confidence.

Founding Members

Sonam Chhetri (Founder)

A visionary social entrepreneur from Uttarakhand, Sonam Chhetri graduated from Uttarakhand University in Dehradun. Since launching Shaktiuday in 2019, she has empowered over 350 underprivileged women through sustainable eco-friendly bag manufacturing using jute and cotton.

Her enterprise has partnered with renowned Indian brands, delivering quality craftsmanship while combating plastic pollution. Sonam's societal contributions earned her appreciation from former Uttarakhand Chief Minister Shri Trivendra Singh Rawat, alongside accolades from senior IAS officers and departmental secretaries.

Sugandh Chhetri (Co-founder)

Dynamic business leader with 18+ years in channel sales, brand management, and strategic development. As Fractional CMO at Gehnawala Jewellers in Prayagraj, driving growth from inception to retail dominance—targeting 15 franchise stores in three years. Expert in strategic planning, operations, positioning, team building, digital marketing, and gold industry acumen, ensuring high ROI through cost control and efficiency en route to MSME IPO.